Web3

Understanding Blockspace: Exploring the Fundamental Concept of Blockchain Capacity

Introduction: As the world embraces the transformative potential of blockchain technology, it is essential to grasp the fundamental concepts that underpin its functionality. One such concept is "blockspace." In this article, we will delve into the intricacies of blockspace and its significance …

Why Setting Up Accurate Tracking in GA4 Is Essential to Optimising Your Marketing Activity

Google Analytics 4 (GA4) is the latest version of Google's analytics platform. It is a more comprehensive and flexible platform than previous versions of Google Analytics, and it is designed to help websites track and measure their marketing activity more effectively. Do you know what impact that …

Why Keyword Mapping Is A Fundamental Step In Web3 SEO Activity

You've built a good product and a flashy website, but are you coming up short on traffic? Search Engines provide a huge opportunity for web3 projects to reach new audiences that are interested in their products. We've seen that the volume of users searching for crypto, blockchain and web3 related …

Bridging the Gap: How Web3 Projects Connect With Web2 Audiences

As Web3 technology continues to evolve and gain traction, it's essential for projects in this space to reach and engage Web2 audiences effectively. By connecting with those who are not yet familiar with the benefits of a decentralised, and transparent technology, you can expand your project's reach, …

Secrets To Turning A Good Web3 Game Marketing Campaign Into A Great One

Web3 gaming is the future of the gaming industry, and its importance cannot be understated. Web3 gaming is cited as a key components to the mainstream on-ramping of users into the wider Web3 space. With the partnership between Immutable and Polygon, Web3 gaming is set to accelerate its development …