Developers are the key to building and maintaining the infrastructure that powers web3. Developer Relations (DevRel) is practice of growing and nurturing relationships between developers and a web3 project. DevRel is focused on creating positive developer experiences, providing resources and support …
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Product Led Growth for Web3 Projects: A New Way to Scale
In the world of blockchain and cryptocurrency, Web3 projects have emerged as a revolutionary way to create decentralized applications and platforms that offer greater security, privacy, and transparency. However, like any other technology, the success of Web3 projects depends on their ability to …
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Why Web3 Marketing Strategies Often Fail
You've launched a new project, secured funding, built up an amazingly talented team of Web3 natives and created a brilliant marketing strategy that everyone loves. Then comes the problem. You aren't getting the desired traction and adoption and you can't figure out why. Now what? 4. Vague & …
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Which Leading Blockchains Are Winning Share of Voice In The Space?
The crypto market and web3 has been facing challenging conditions with crisis after crisis eroding confidence in the industry. As a result, general interest has declined by 52% year-on-year based on the latest global search data. Despite this decline, leading blockchains continue to invest and …
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SEO for Blockchains & Cryptocurrencies
Part 1 Common Mistakes & Keyword Research for Blockchain Blockchain SEO can help users discover your blockchain's marketing site and help to inform and educate them about your project. SEO is an effective way to engage relevant traffic, organically reach potential customers and help with the …