ColdChain Agency

Web3 Growth & Digital Marketing Agency

Our Web3 Marketing Launchpad Readies Start-ups & Ecosystems for Marketing Success

Need an end-to-end Marketing Launchpad for your Web3 project, or Ecosystem?
Book a quick call or email: hello@coldchain.agency

What is the Web3 Marketing Launchpad?

We’ve helped launch Web3 Start-ups from pre-ICO, through to supporting projects and protocols on the leading networks and ecosystems. We can deliver effective marketing from BD to community, marketing, search and analytics.

Our program is designed to compress 12 months of marketing discovery, organisation, planning and preparation into a fraction of the time. The output of the launchpad is a go-to-market high impact launch strategy and execution roadmap for marketing success.

We can only work with a handful of projects who are as ambitious as we are for the open web, so fill out the form in as much detail as possible.

01
Program

Web3 Marketing Launchpad

Understand / Assimilate

Stage 1

We will work with your team to conduct a thorough market analysis and identify your key competitors. We will also research their marketing strategies, By the end of week 3, we will have a solid understanding of your position in the market and what it will take to succeed in your space.

Market Assessment
Competitive Positioning
Growth Potential (Addressable, Serviceable & Obtainable Market)
Sentiment / Receptiveness to Product
SWOT

Strategic Framework Development

Stage 2

We guide you in creating a strategic framework that is logical, systematic and measurable for marketing activation.

The strategic framework will include goals, objectives and clear target audience personas. With a clear strategy in place, marketing efforts will be focused and effective.

Mission
Goals
Objectives
Target Audience
Marketing Mix
Operational Models
Measurement

Activation & Launch Roadmap

Stage 3

From our roadmap, we will outline the marketing mix, timelines, resources and align teams on deliverables and execution. This will outline a RACI and responsibilities outline that will be followed by our launch plan. This will provide data-driven, actionable strategies to drive visibility to your project(s).

Roadmap
Marketing Mix
Responsibilities
Launch Plan

Data Strategy

Stage 4

Without data, you are just guessing. We work with you to build a robust measurement framework to challenge your marketing activity and improve it over time.

Analytics
KPIs
Conversions
Micro-conversions
All other relevant metrics

Frequently Asked Questions.

What are the goals of the Web3 Marketing Launchpad program?

To help you succeed in the Web3 space by providing you with the knowledge and skills to effectively marketing your project.

How does the Web3 Marketing Launchpad work?

Our Web3 Marketing Launchpad work by providing startups and small businesses with access to experienced marketing professionals, resources, and tools to help them develop and execute effective marketing strategies. Participants often receive guidance on branding, content creation, digital marketing, public relations, and more.

What are the benefits of joining our Web3 Marketing Launchpad program?

Joining our web3 marketing launchpad can provide startups and projects with valuable support and resources to develop and execute effective marketing strategies, including access to experienced marketing professionals, tools, and networking opportunities.

Can I join a marketing launchpad program if I don’t have a fully developed product or service yet?

While some marketing launchpads may require participants to have a fully developed product or service, we are open to web3 businesses in the early development stages.

What kind of commitment is required from participants in Web3 Marketing Launchpad?

Participants are expected to actively engage in the program, attend workshops or seminars, work closely with mentors, and dedicate time to implementing the strategies and tactics learned.

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