Fractional CMOs can provide a fresh perspective on marketing strategies by bringing in external expertise and knowledge. They can provide unbiased opinions and ideas that can help web3 businesses think outside the box and develop new marketing strategies that can help them stand out in the market.
In the context of web3, a fractional CMO can bring expertise in emerging technologies and provide insights into new marketing channels and opportunities. They can also help businesses understand the unique value proposition of decentralised technologies and develop marketing strategies that communicate this effectively to consumers. Overall, a fractional CMO can provide web3 businesses with the expertise and perspective they need to succeed in an evolving and competitive digital landscape.